Consultants often hit a dead end once they’ve exhausted family and friends as their first customers. Yet, some consultants make tremendous amounts of money without having rich (and supportive) relatives. How do they do it? Here are a few tips on how you can grow your MLM business:
1) Never stop selling. Connect with people at the park, at your kid’s school, at your church, at parties, and at any other event where networking happens naturally. Ask for email addresses and phone numbers and make sure to keep a stockpile of catalogs, newsletters and business cards handy.
2) Create goals for yourself. If you want to make “X” amount of money per month then do the math. How many parties will you need to have and what are the average sales you’ll need for each party? If you need two successful parties per month, then you set a goal and stick to it.
3) Reach out to your customers. Keep track of your customers, what they bought, and when you think they might run out of product. Be sure to touch base with them to make sure that your customers become and stay repeat customers.
4) Get organized. Use a business journal or computer program to keep track of your customers, including their names, what they’ve purchased, when they’ve purchased it, their contact information, and your general thoughts on their interest in the product and being repeat customers. At the very least they will appreciate that you’ve kept them in mind.
5) Get online. Share new products with your social networks and on your website (if you have one). Encourage others to share your new and exciting products. Make sure that you communicate buying incentives, hosting incentives, interesting features of the company and its products, and the entertaining aspects of your business.
6) Sponsor. And, if you sponsor other consultants, make sure that you provide them with the skills and training that they will need in order to be successful. Teach them how they can reach new customers, keep track of their business, and ultimately, be as successful as you. Make sure you keep in touch with them just as you would your customers. Their success is yours as well.
There are plenty more ways to be successful as a network marketing consultant. What are your ideas? How have you achieved success in direct selling? Do you have any tips for consultants who are struggling to achieve success in the MLM industry?
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